Can Brett Favre save your company? Can Brett Favre increase your profits? Can Brett Favre motivate your team?

You must be asking, “What’s your point?” ESPN, CNN, MSNBC, Minnesota newspapers all report higher ratings and sales when they report ANYTHING about Brett Favre. Minnesota Vikings is now must see football.

What is your company doing to create a buzz factor? Has your company reminded customers how you help them with success? Are you sending out press releases, blog posts, invitations?

What have your leaders done to re-motivate internal customers?

5 tips on how Brett Favre increases your business:

1) Excel at what you do: Help your team members be their best and provide all the tools for them to perform well.

2) Create a buzz about your business in your community and around your competition. What does your company do to create a buzz? Community projects? Charity? Press Releases? Bolg? Social Media?

3) Communicate: Keep your team, internal customers in the loop.
Keep all necessary teams involved.

4) Secrecy: Only let information out that you will be okay with on the NY Times front page. Minnesota’s head coach kept denying interest in Brett Favre. That was the right thing to do to keep his team focused.
Take a lesson from the Philadelphia Eagles: NOBODY knew they signed Michael Vick. That is top down, bottom up leadership.

5) CLEAR Goals: Keep taking an assessment of your goals and strategies. If your company is moving forward, make changes now.

Dr. Brian Grossman has been leading teams and companies since leaving prison…as a psychologist 15 years ago. Please call or e-mail me for a free consultation on how Motivation strategies can work for your team.